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Mobile marketing PDF Print E-mail

Mobile marketing  is on the move. .

There are more mobile phones in use in the UK than there are people and customers are increasingly relying on them to find information on the move; to compare prices, seek out offers and place orders while they are out and about.

The mobile phone - is also a marketing tool of enormous power for retailers; one that can dramatically improve the ability to understand, serve, acquire and retain customers.

Mobilize has a complete suite of services backed up by patented technology for:

Mobile loyalty

Most mobile owners tend to keep their phone with them and switched on. So running a mobile loyalty programme makes sense for both sides. Mobile loyalty improves convenience and ease of use for customers whilst reducing costs and increasing revenues for retailers. See mobile loyalty

Mobile vouchers & mobile coupons

There is huge and growing demand from customers to receive relevant offers to their phones – executed well, these allow brands and retailers to acquire new customers and to better service existing ones.

Customers can collect information and offers direct to an app, as a text message, by scanning a QR code,  joiningr a voucher programme. They can be received when located near a store, in a store or at home and can be sent and received at any time of day or night.

Customer engagement is highly measurable enabling highly accurate “test and learn” activity.

Mobile gifting

Mobile gifting reduces costs for the retailer and issuers as well as increases convenience to the consumer. Consumers can access gift vouchers online and have them sent as a gift with a personal message to the recipient’s phone where they can then be redeemed. Its quick and easy so ideal for last minute situations. As it operates using a unique ID, it is fully trackable and measurable.

 
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